With the lockdown to control the spread of Coronavirus across the country rendering regular activities moot, Indian automobile manufacturers are taking to the internet to sell their vehicles. The latest to join this list is Honda Cars India, which has now launched the ¡®Honda from Home¡¯ online vehicle booking platform.
The digital portal will allow those interested in buying Honda cars to do so right from their homes. As per the company, ¡®Honda from Home¡¯ will soon serve customers across Honda¡¯s nationwide network of 375 touchpoints across 263 cities.
Don¡¯t mistake it for just a portal for booking the Honda cars. Honda from Home encompasses the whole process of buying a vehicle and promises a contact-less doorstep delivery once the buying formalities are complete.
Those interested can visit Honda Car India¡¯s official website and select the ¡®Book Now¡¯ option. After providing necessary details, customers can choose from a range of Honda cars along with their model, fuel type, transmission option as well as colour right on the website.
The customers will then have to select the locality and dealership they aim to make the purchase from. Payment for the booking can be made online and post that, dealership executives will reach out to the customer for the rest of the sales process including documentation and finance options.
Upon completion of formalities, the vehicle can even be delivered at the customer¡¯s doorstep.
Honda is set to bring its fifth-generation Honda City to India soon. With its anticipation, the company would hope to see the light of day for the car after the nationwide lockdown is lifted.
Until then, the company has now safeguarded its sales process by embracing the digital portal. It is worth noting that several other automobile players have also initiated similar services. Firms like BMW, Mercedes, Hyundai and Tata are already part of this bandwagon.