The wait is finally over! India vs. New Zealand, ICC Champions Trophy, is going to be hosted in Dubai today on March 9, 2025. Well, in an attempt to jump onto the marketing bandwagon, Aravind Srinivas, the AI Perplexity's CEO, is giving cricket fans in India a chance to win big during the ICC Champions Trophy showdown.?
On Friday, the company took to its social media to announce a contest with a grand prize of Rs 1 crore and a trip to San Francisco to meet the Perplexity team. Those who are interested can participate in the contest to win the prize money.
Well, on Sunday, for the one last time, the Perplexity CEO shared a post asking a question to the Indian fans that read, "Would you be happy if you won the 1 crore and India lost today?"
The company in X (formerly called Twitter) on Friday said, ¡°We're giving away Rs 1 crore and a trip to SF to meet the Perplexity AI team during the ICC Champions Trophy Final!"
Further, the post mentioned that the contest will start on Saturday at 3/8 at 11:30 am IST until the end of the match. However, it also noted that people who wish to participate in the contest must be legal residents of India.
Following this post, the CEO, Aravind Srinivas, shared a post asking a question to the fans in India: What would they do with 1 crore if they won the Perplexity contest during the Champions Trophy final??
As soon as the social media users noticed Srinivas' latest post on the marketing campaign, users started commenting on the same. One user wrote, "How to win this contest, give me suggestions ?"
One wrote, "Indian victory is priceless!!"
"It doesn't matter how you answer this question, you are bound to be hated. There is only one right answer though ;)"
While another wrote, "Nah. I want the 1 crore and the trophy."
"Would you be happy if @perplexity_ai becomes 100 billion company and you don¡¯t get green card for ever?," one mentioned.
In a bold move to bowl over the Indian cricket fans, Perplexity AI, the software company that develops AI-powered search and analytics products, has launched a marketing campaign that leverages the country's cricket sentiments.?
According to the YourStory report, in India, cricket is more than just a sport. It is a cultural phenomenon that unites the country together. The marketing strategy by Perplexity AI is a masterstroke during the ICC Champions Trophy Finals.?
The contest encourages users to engage with the Perplexity AI app by asking questions that have life-changing rewards. This contest follows Perplexity AI's successful 'Million Dollar Question' campaign during the Super Bowl, which rewarded some social media users for using the platform to answer questions linked to the game.?
As the post by the company mentioned that the contest will begin on Saturday, March 8th at 11:30 AM IST, people who wish to participate in the contest simply need to ask questions on the Perplexity AI platform.?
Each question gets an entry for a chance to win, while more questions equal more entries. The contest is open to new and existing accounts. "Questions must be asked using the Perplexity app. 10 entries per person. No purchase necessary. Terms and conditions apply. Must be 18 years of age or older,¡± the post further mentioned.?
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