The cryptocurrency world witnessed a dramatic turn of events this weekend as Donald Trump¡¯s memecoin, $TRUMP, made an explosive debut before experiencing a sudden and significant crash. Adding to the frenzy, Melania Trump launched her own cryptocurrency, $MELANIA, which disrupted the market and became an unexpected challenger to her husband¡¯s coin.
On January 20, Melania Trump, the soon-to-be First Lady, introduced her memecoin, $MELANIA. The announcement was made on her social media platforms, including X (formerly Twitter), just before Donald Trump¡¯s Washington DC victory rally.
She wrote, ¡°The official Melania Meme is live! You can buy $MELANIA now.¡± Within hours, $MELANIA¡¯s value soared past $5 per token, achieving a market cap of over $5 billion, according to Forbes. Crypto enthusiasts and traders quickly jumped on the opportunity, boosting the coin¡¯s popularity and price.
Donald Trump¡¯s memecoin, $TRUMP, initially enjoyed a massive surge upon its launch, reaching an impressive market valuation of $14 billion. This milestone briefly placed it among the top 20 cryptocurrencies by market cap.
However, the debut of Melania¡¯s memecoin triggered a sell-off of $TRUMP tokens. Within minutes of her announcement, $TRUMP¡¯s value plummeted by 40%, losing $7.5 billion in market cap in just 10 minutes. Many traders switched their investments to $MELANIA, driving its value higher.
Analysts from The Kobeissi Letter commented, ¡°This is beyond insane. Less than 48 hours after its launch, $TRUMP erased $7.5 billion in market cap within minutes of $MELANIA¡¯s debut.¡±
David Sacks, a crypto advisor appointed by Donald Trump, noted that the "reign of terror" against cryptocurrency may be coming to an end, suggesting this is a pivotal moment for U.S. crypto innovation.
Both $TRUMP and $MELANIA coins have captured the market¡¯s attention, solidifying the Trumps as key players in the cryptocurrency space.
At the time of writing, $TRUMP was trading at $49.01, reflecting an 85.55% jump from the previous day. Its market cap was valued at $9.8 billion, making it the 22nd most valuable cryptocurrency, as reported by CoinGecko.
Meanwhile, $MELANIA has also gained significant traction. It was trading at $11.09 with a 51.29% increase since its launch, boasting a market cap of $1.79 billion. Currently, $MELANIA ranks as the 94th most valuable cryptocurrency globally.
The sudden rise and fall of $TRUMP and the unexpected success of $MELANIA have highlighted the unpredictable nature of memecoins. These coins, often driven by public sentiment and hype, can cause massive shifts in the crypto market within hours.
As the Trump family¡¯s memecoins continue to dominate headlines, it remains to be seen how their influence will shape the future of cryptocurrency.
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