ISL: Kerala Play Football Wearing Dhoti
Kerala Blasters unveiled the logo and the team was dressed in a yellow jersey and in the traditional Kerala dhoti.

Kerala Blasters unveiled the logo and the team was dressed in a yellow jersey and in the traditional Kerala dhoti.

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Football with dhoti and not shorts: Kerala's Sushanth Mathew trying his skills during a light session after the logo launch of Sachin Tendulkar owned Kerala Blasters at Kochi (BCCL)

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The Kerala Blasters have already commenced training for the league which will commence from October 12 (PTI)

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The team has 44-year-old David James, the former England goalkeeper who was capped 53 times, as manager-cum-marquee player of Kerala Blasters and also includes Michael Chopra who played the game at the highest level in various clubs in England. (PTI)

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Members of the ?Sachin Tendulkar-owned?football team Kerala Blasters pose for a photograh after the launch of their logo in Kochi.?"The logo reflects the cultural and sporting legacy of Kerala symbolized by the elephant. The elephant is a symbol of strength and pride, rooted in its family and community, reflecting the aspiration and spirit of Kerala Blasters", said Prasad Potluri, co-owner of Kerala Blasters.?(PTI)

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The logo was designed by Brash Brands, a brand design and strategy firm.
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John Brash of Brash Brands said, the logo was designed after extensive research on the world's best football clubs.
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"Using the state animal, the elephant, as the starting point, we built an identity around it, reflecting its prominence in Kerala's culture," said Brash. (BCCL)