The Toy Story! Yakara Ganesh is teaching kids to differentiate between good touch vs. bad touch, with dolls

Toys are no longer just about fun and games! Thanks to three trailblazing innovators from Warangal, they¡¯ve transformed into tiny superheroes teaching kids the all-important difference between good touch and bad touch. Say hello to the next-gen toy revolution¡ªa heartwarming, multilingual companion that¡¯s winning hearts and changing lives!

A toy that talks back

Crafted under the banner of Samskar Toys, this educational wonder doesn¡¯t just sit pretty¡ªit educates, engages, and empowers. Designed for kids aged 3-12, this soft toy is multilingual, fluent in Telugu, Hindi, Tamil, Malayalam, and English, making sure no child misses the lesson. And by the way, it¡¯s not just talking; it¡¯s interactive poetry, simple language settings, and even volume control for a tailored learning experience.

Priced at Rs 5,500 (GST included), the toy¡¯s innovative edge lies in its tech-savvy sensors. These sensors vibrate and talk when touched, signalling whether the contact is appropriate. Yes, it¡¯s got eyes (well, figuratively) on kids¡¯ safety, giving theoretical lessons a real-life touch.

Brains behind the magic

The masterminds? Yakara Ganesh, a 12th-grade serial innovator with 25 inventions under his belt, third-year engineering student Gundu Bharadwaja, and Dr. MK Kaushik, CEO of Vaagdevi Incubation and Business Accelerator (VIBA). This dream team didn¡¯t just stop at ideation¡ªthey went all in, gathering feedback from Telangana schools and refining their prototype into a pilot model that¡¯s already a hit!

Kaushik explains the toy¡¯s purpose with pride, saying it educates kids on safe and unsafe touch in a way that theory classes can¡¯t. The goal? To combine awareness with playtime, making it easy for kids to understand and act when faced with harassment.

From schools to international markets

The buzz is real! With orders rolling in from government schools, private institutions, and even Poland, the innovators are scaling up. Telangana¡¯s government is backing them, with promises of bulk orders to educate children across schools. The team is also planning to launch the toy on e-commerce platforms for wider reach.

But wait, there¡¯s more! If the toy is the hero, then their humanoid robot is the superhero. Developed with support from IIIT-Hyderabad¡¯s Centre for Innovation and Entrepreneurship (CIE) and prototyped at T-Works, this life-sized robot spreads the same safety message to public spaces and communities. Bigger, bolder, and just as impactful!

In a world that¡¯s constantly demanding innovation, this toy isn¡¯t just a gadget¡ªit¡¯s a game-changer. It brings together technology, creativity, and a whole lot of heart to tackle one of the most sensitive issues for children. And it¡¯s not just for playtime¡ªit¡¯s a step toward a safer future for our kids.

So, next time you think toys are all about fun and frolic, remember this heartwarming, tech-savvy story of three dreamers who turned a simple idea into a life-saving movement.

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