How This Indian Couple Is Building 'Food Metaverse' Including NFTs & Gaming
Meet the Indian couple who is building world's first 3D food metaverse including gaming and NFTs!
Meet the Indian couple who is building the world's first 3D food metaverse!
It has been nearly five years since Indian couple Supreet Raju and Gaurav Gupta had been exploring the blockchain industry. One of Supreet¡¯s fortes has been to leverage good design to fuel blockchain adoption.
¡°As NFTs started becoming popular from January 2021, I felt a creative spark in Web3 for the first time, and it gave us an interesting opportunity to see if Gaurav's marketing skills can combine with my creative vision. We brainstormed and food was one of the first ideas we landed on," Supreet told The Decrypting Story.
She added, " Food has no language; it's comforting for everyone across the world, and this simplistic theme offered us a great contrast to the daunting tech angle of blockchain¡±
This gave birth to their startup OneRare, a food metaverse, aka, ¡®Foodverse¡¯. Supreet explains that OneRare celebrates food from across the world by bringing the global F&B industry onto the blockchain.
The startup aims to enable celebrity chefs, restaurants, and food brands to create virtual food experiences, signature dish NFTs, and interact with global audiences.
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Gaming,NFTs & Foodverse
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The startup OneRare has two aspects, the gaming layer and Foodverse. The former will feature dishes from across the world as exclusive NFTs. Whereas in foodverse, players can traverse through 4 areas: farm, farmer's market, kitchen, and playground, where they can collect ingredients, trade them in the marketplace, cook up dishes and claim NFTs, and play mini-games, as mentioned in YourStory.
The Foodverse will reportedly feature chefs, restaurants, food brands, and food-related businesses in a virtual experience where F&B brands can create their first metaverse entity, sell NFTs, take online orders, as well as explore Web3.
For users, this will be an immersive experience where they can hang with friends and family, discover new foods, play games, and eventually, swap their NFTs for real meals.
Supreet added, ¡°We are creating a unique gaming layer that allows users to claim NFTs, play food-themed games, and discover new products along the way.¡±
More About The Startup & Idea
OneRare was founded in 2021 by co-founders Supreet Raju and Gaurav Gupta.
As per YourStory, the startup's product is being built on the Polygon chain, and the startup is currently in the testing phase.
As per OneRare¡¯s LinkedIn profile, it is the world's first 3D metaverse for the global Food & Beverage Industry. They are building the first tokenization layer that celebrates food in Web3 - creating an immersive & gamified experience for foodies worldwide!
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