'Everyone Thank Ankit's Mom', Blinkit Introduces 'Free Dhaniya' Option Following User's Mother's Suggestion
In what could be called a major update, online grocery delivery platform Blinkit has done the unthinkable! Blinkit has added a free ¡®dhaniya¡¯ option for vegetable orders. CEO Albinder Dhindsa has pledged to implement additional improvements to the service in response to user feedback. This move was taken after a user¡¯s mother¡¯s suggestion. A social media post by a user highlighted the absence of complimentary items like dhaniya when doing groce...Read More
Remember that time when our parents asked for free dhaniya and mirchi from the vegetable vendors? If you do not resonate with this then, you my friend, are not old enough to understand the joy of getting these freebies.
In what could be called a major update, online grocery delivery platform Blinkit has done the unthinkable! Blinkit has added a free ¡®dhaniya¡¯ option for vegetable orders. CEO Albinder Dhindsa has pledged to implement additional improvements to the service in response to user feedback.
A User Ankit's Mother Suggested That Online Vegetable Shopping Should Have 'Free Dhaniya' Option
This move was taken after a user¡¯s mother¡¯s suggestion. A social media post by a user highlighted the absence of complimentary items like dhaniya when doing grocery shopping online. This activity was almost like a tradition for many when shopping was done physically from local vendors.
Ankit Sawant took to X to share that his mom got shocked when she saw that she had to pay for dhaniya (Fresh Coriander)! He then tagged the CEO and said that his mother is suggesting that certain vegetable orders should offer it for free.
The user shared their mother's viewpoint, advocating for the inclusion of complimentary herbs with sizable vegetable orders.
Mom got a mini heart attack because she had to pay for dhaniya on Blinkit.@albinder - mom is suggesting that you should bundle it for free with certain amount of veggies.
¡ª Ankit Sawant (@SatanAtWink) May 15, 2024
Blinkit CEO Albinder Dhindsa was tagged in this post. The man promptly stated, "Will do".
Blinkit CEO Responded Immediately And Within Four Hours The Feature Was Made Live
Without wasting a lot of time, in just a matter of 4 hours, Dhindsa announced that the ¡®free dhaniya¡¯ feature has been implemented. He credited this to the user Ankit Sawant¡¯s mother.
This discussion on X garnered considerable attention, accumulating over 500,000 views and more than 7,000 likes. The incorporation of a screenshot featuring the recently introduced option received praise from users, who commended Blinkit for its proactive response to user input.
It¡¯s live! Everyone please thank Ankit¡¯s mom ?
¡ª Albinder Dhindsa (@albinder) May 15, 2024
We will polish the feature in next couple of weeks. https://t.co/jYm2hGm67a pic.twitter.com/5uiyCmSER6
Internet Is Celebrating This Little Joy!
This news has garnered a lot of funny exchanges in the comments section. Many shared their little shopping anecdotes highlighting the cultural significance of freebies.
"This Dhaniya update is worth a billion dollars in market cap. 5% higher closing tomorrow," commented a user.
"Great that you are listening to your customers so promptly. One more request: please introduce jute or cloth bags for carrying refundable fees. I won't mind paying a small fee to get my blinkit orders always in reusable bags. I feel we are generating a lot of paper waste; otherwise, with qcommerce, the frequency becomes an issue," wrote another user.
"By far the one of the most impressive usage of Social Media ( X specifically ) and fast implementation by the company. Betting big time on Zomato & Blinkit!," a third user commented
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