Who is Viraj Bahl? Veeba Foods founder and Shark Tank India judge who bounced back from failure
Shark Tank India Season 4 has been making headlines because of all the pitches and deals. The new sharks on the show are also getting a lot of attention. One businessman we are talkng about today is Veeba Foods founder Viraj Bahl.
Shark Tank India Season 4, everyone¡¯s favourite business show is now back after a long break. The show has new sharks this season along with the OGs. Shark Tank India 4's judges panel features Aman Gupta, Namita Thapar, Ritesh Agarwal, Peyush Bansal, Vineeta Singh, Azhar Iqubal, Anupam Mittal, Varun Dua, Kunal Bahl and last but not the least Viraj Bahl, founder and managing director of Veeba/VRB Consumer Products. Today we are talking about Veeba Foods director Viraj Bahl who surprisingly once had a failed business.
Who is Viraj Bahl?
Being the founder of Veeba Foods, one of the top producers of sauces in India, Viraj Bahl has made a name for himself. Veeba has proven to be a major force in the food business since its founding in 2013. Before Veeba, Bahl joined Fun Foods, his family's firm, and was instrumental in its growth. But in 2008, his father sold the company to Dr. Oetker of Germany.
Viraj¡¯s Instagram bio mentions - Founder & Managing Director, VRB Consumer (@veeba_in, @woktok_in, Tasty Pixel, Barisco).
Educational qualification
After completing his education at Delhi Public School in RK Puram, New Delhi, Viraj Bahl moved to Singapore to attend Singapore Polytechnic to earn a degree in Industrial Engineering.
His failed business
Following his dad's decision to sell Fun Foods, Viraj made an investment in a new business, opening a restaurant called Pocket Full in 2009. Sadly, despite four years of hard work, Pocket Full encountered financial difficulties, and by 2013, all six locations had closed.
Starting Veeba Foods
To finance his next project, Viraj and his spouse bravely sold their home. He founded Veeba the same year, first acting as a business-to-business (B2B) supplier to well-known quick-service eateries including Pizza Hut, Domino's, and Burger King.
Veeba entered the retail market throughout time and now sells a variety of condiments.
Veeba Foods revenue
According to FinancialExpress, although Viraj Bahl's precise net worth is unknown, Veeba Foods has expanded dramatically, with estimates for the fiscal year 2023¨C2024 putting its revenue at over Rs 1,000 crore ($130 million). Veeba is currently not listed publicly.
Where to watch Shark Tank India Season 4?
You can stream Shark Tank India Season 4 on SonyLiv. New episodes of the show air from Monday to Friday ot 8PM.
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Iraa Paul writes for Indiatimes Entertainment section - She has equal passion for hot coffee and hot OTT content. She is a pro at suggesting movies and series to watch on the weekend or when you are having a bad day.