Four words to make you sound more assertive at work, according to experts

It's widely acknowledged that self-advocacy is essential in the workplace. If you don't speak up for yourself, whether at work or in life, no one else will. However, not everyone is naturally extroverted or knows the right thing to say in every situation. Fortunately, a Wharton marketing professor has identified specific phrases that can help anyone sound more influential and assertive at work.

This is especially important in the post-pandemic work scenario where remote work continues, albeit less frequently.

Also read: 'They're a different breed': Manager goes viral sharing eye-opening moments of working with Gen Z employees

1. Because

Using the word "because" can significantly boost your persuasiveness, according to Wharton marketing professor Jonah Berger.?

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He cited a nearly 50-year-old study from Harvard University where researchers conducted an experiment in a university library. They approached individuals using the copy machine and asked to cut in line with three different requests:

"May I use the Xerox machine?"

"May I use the Xerox machine because I have to make copies?"

"May I use the Xerox machine because I'm in a rush?"

The study found that requests including "because" were 50% more successful, with more people agreeing to let the researchers cut in line.

2. Recommend

Replacing "like" with "recommend" holds a similar persuasive power, Jonah Berger explains in his book, "Magic Words: What to Say to Get Your Way."

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Berger told Make It that "like" implies a personal preference, while "recommend" indicates that others will also appreciate it. Additionally, the willingness to recommend something inherently suggests a positive personal endorsement.

3. Help

Henna Pryor, a workplace performance coach from Philadelphia, emphasises that knowing how and when to ask for help can enhance your influence.?

She advises doing your research and trying to reach conclusions independently first.?

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If you're still unsure, admitting you need extra guidance can save you time, money, and your reputation, Pryor explained in a recent interview with Make It.

4. Us and we

According to recent psychology research from the Stanford Graduate School of Business, using inclusive language such as "us" and "we" instead of "you" and "me" can make people more receptive to your arguments.

"Unlike 'you' pronouns, which signal a focus on the recipient and can feel aggressive, 'we' pronouns are used to communicate a shared perspective or experience,” the study’s authors wrote.

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