Instagram's new update is a game-changer for creators—time to reset your feed

Let’s be real: Instagram’s algorithm feels like it was designed by a drunk robot. Whether you’re a creator wondering why your Reels get five views or a parent side-eyeing the app your teen spends hours on, the struggle is universal. But hold up—Instagram has finally thrown us a lifeline.??

Good news for Instagram creators

Here’s the tea: Meta (Instagram’s parent company) has unveiled a new feature that lets you manually reset the recommendation algorithm. Yup, you read that right. If your Explore, Feed, or Reels sections are a hot mess of irrelevant content, you can now hit the refresh button. This means your feed gets a fresh start, tailored to what you’re actually into.??

Instagram’s new update safe for teens

And it gets better! This update isn’t just for creators hoping to crack the algorithm—it’s also designed with teens in mind. Instagram is making moves to provide a safer, more age-appropriate experience. In a blog post, Meta shared their vision: “We want to make sure everyone on Instagram — especially teens — has safe, positive, age-appropriate experiences and feels the time they’re spending on Instagram is valuable.”??

Instagram's new update

Here’s how it works: You clear out the old recommendations, review your "following" list, and unfollow accounts that no longer spark joy. From there, Instagram’s algorithm will slowly start to repopulate your feed based on your latest interests and interactions. It’s like spring cleaning for your socials—Marie Kondo would approve.

Creators, rejoice! This feature is your second chance at reclaiming engagement. Teens, this update is your shield against cringy or sensitive content. Parents, take a deep breath—this could mean fewer awkward dinner conversations about “that weird video” your kid saw.??

Instagram’s been on a mission to prioritise safety for younger users. Earlier this year, they auto-switched teens to private accounts and tightened content restrictions. Critics argue these measures are long overdue, but hey, progress is progress.??

While the recommendation-reset tool is still in its testing phase, it’s set to roll out globally soon. So, whether you’re dreaming of influencer fame or just want a feed that is not messed up for you or your kids, this update might just be the glow-up Instagram desperately needed.