Even on hiatus, BTS and Kim Taehyung rule the internet; shine in Google Trends 2024

The year 2024 is nearing its end, and it has been a whirlwind for the K-pop industry. From numerous group debuts and idols leaving their agencies to controversies involving greed and major comebacks, it's been an eventful year. Amid all this, the world's biggest group, BTS, has been on hiatus since 2022. Yet, the members have kept fans engaged by releasing solo music, even while fulfilling their South Korean military service obligations.

As their devoted fandom, ARMY, often says, "BTS may be on hiatus, but not ARMY." It seems this sentiment resonates beyond their fanbase, as even the general public eagerly anticipates their return. With two members—Jin and J-Hope—already discharged from the military and the remaining five—SUGA, RM, Jimin, V, and Jungkook—set to complete their service in about six months, it's no surprise that BTS continues to dominate Google searches.

Most Searched K-pop Group?

When the Google Trends 2024 chart was released, BTS, as expected, topped yet another list. They were named the most-searched K-pop group on Google in 2024. For ARMY, this was neither shocking nor surprising. Fans simply remarked, "This is why they’re legends," celebrating the group's unmatched global dominance, even during their extended break.

With 2025 on the horizon and the members already hinting at their reunion next year, ARMY eagerly awaits the group’s highly anticipated comeback.

Most Searched K-pop Idol?

While BTS’s collective fame is undeniable, individual members also continue to shine. The stylish and charismatic Kim Taehyung, better known as V, was named the most-searched K-pop idol on Google in 2024.?

Known for his deep baritone voice, V recently released two songs within just two weeks: Winter Ahead with Park Hyo Shin and a posthumous rendition of Bing Crosby's classic White Christmas.?

Most Searched Song by a K-pop Artist

In an interesting twist, the most-searched song by a K-pop artist in 2024 (second overall) was APT., a collaboration between BLACKPINK’s Rosé and Bruno Mars.

Although Rosé released an entire album this year, it is this particular track that has garnered the most attention. The song has charted on Billboard Hot100 and continues to rise.

Meanwhile, Bruno Mars continues to have a stellar year with his hit Die with a Smile, a collaboration with Lady Gaga, which remains a global sensation.??

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