Taste Of Success: Jayaram Banan's Recipe For Building A Rs 300 Crore Legacy With Sagar Ratna
Stories of people coming from humble backgrounds and building multi-crore empires tend to leave a big smile on our faces, don’t they?
One such story is that of Jayaram Banan, the man who changed the way we eat dosas. Proud owner of Sagar Ratna, a popular food chain spanning across Delhi-NCR and North India, which is valued at Rs 300 crore.
An Ordinary Boy From Karnataka, Banan Went To The City Of Dreams Mumbai At The Age Of 13
Jayaram's story traces back to his humble upbringing in Udupi, Karnataka, within a modest family. At just 13 years old, he made a courageous decision to venture out on his own, armed with only a small sum borrowed from his father's wallet following an unsuccessful school exam. His destination: Mumbai, a city that promises unknown challenges and opportunities.
In 1967, he landed a job washing utensils at a restaurant, earning a modest salary of Rs 18 per month. This humble beginning would later serve as the cornerstone for his future endeavors.
7 Years Later, He Found Himself In Delhi Where He Bagged Management Of A Canteen
It was in 1974, that Jayaram went to Delhi to manage a canteen. This kickstarted his entrepreneurial journey and ultimately in 1986, he opened his own restaurant called ‘Sagar’.?
Despite starting from humble origins, Sagar's mouthwatering South Indian cuisine swiftly gained acclaim, drawing in a dedicated customer base and setting the stage for growth. This marked the birth of "Sagar-Ratna," with a thriving location in Lodhi Market, Delhi, which cemented Banan's position in the culinary realm.
Sagar Ratna Isn’t Just A Popular Restaurant In India, It Has Several International Outlets In Canada, Singapore And Bangkok
Even though Sagar Ratna has premium prices, its commitment to quality and delicious flavors attract a steady stream of loyal customers which only fuelled Banan's ambitions.??He went on to open international outlets of his restaurant in Canada, Singapore, and Bangkok. Its remarkable annual turnover now exceeds Rs 300 crore.
After Sagar Ratna, Jayaram Banan Also Opened Swagat Restaurant Chain
Alongside Sagar Ratna, Banan expanded his horizons by establishing the Swagat restaurant chain in 2001, broadening his culinary empire. Renowned for his outstanding accomplishments, Banan has been dubbed the "Dosa King of the North," a title that underscores his dominance in the culinary domain. With close to 100 restaurants scattered across the globe, he epitomizes entrepreneurial triumph, embodying the essence of resilience and diligence in overcoming challenges.
