Kannappa: Will Prabhas, Akshay Kumar's star power be enough to elevate the Telugu drama in Hindi? Trade talk
Kannappa is set to hit the screens on June 27. It stars Vishnu Manchu with Akshay Kumar and Prabhas in key roles. It is expected to take a slow start in Hindi despite the presence of ¡®The Khiladi¡¯ and the Baahubali star.
Kannappa, one of the biggest and most eagerly awaited films of the year, is set to hit the screens on June 27. The Telugu drama will be released in multiple languages, including Hindi. The makers of the biggie are banking on Prabhas and Akshay Kumar, who have cameos in it, to woo the audience in the Hindi market. However, their presence may not be enough to help the film open well in this region.
Akshay Kumar and Prabhas¡¯ star power alone won¡¯t help Kannappa, says trade analyst
Prabhas and Akshay Kumar have cameos in Vishnu Manchu¡¯s Kannappa, which is releasing on June 27. The ¡®Khiladi¡¯ plays Lord Shiva in the action drama while the Kalki 2898 AD star essays the role of Rudhra. Their association with Kannappa, however, may not be enough to help it take a good start in Hindi. According to Rohit Jaiswal, a trade analyst and critic, movies no longer work because of a few starry cameos.
¡°There is no buzz as the trailer was dull. The Hindi opening will be around Rs 80 lakh. They have cameos. This is not the age where you go for a movie only for a cameo. However, if the word-of-mouth is extraordinary, then their presence could benefit the film to some extent,¡± he told Indiatimes.
Interestingly, Singham Again too featured cameos from the likes of Akshay and Ranveer Singh. It, however, did not benefit the action drama as much as expected. According to Sacnilk, a trade website, it earned Rs 247 crore (nett) in India in its full run. This was an average figure given the hype and the Rs 350 crore budget.
Coming back to Kannappa, it faces competition from Kajol¡¯s MAA. The horror drama too is releasing on the same date. Kannappa may also face some competition from Aamir Khan¡¯s Sitaare Zameen Par, which will be in its second week.
About Kannappa
Kannappa is an action drama directed by Mukesh Kumar Singh. It features Vishnu Manchu in the role of a hunter who attains enlightenment and then becomes a devotee of Lord Shiva. The cast includes Prabhas, Akshay Kumar, Mohan Babu, and Mohanlal.
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Roktim Rajpal is a Principal Digital Content Producer at Indiatimes. He has been an entertainment journalist for a decade. Roktim is a movie buff and specialises in covering South cinema and Bollywood. He also takes a keen interest in web series.
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