'Alien languages': Bengaluru resident criticises Blinkit for sending notifications in Hindi
The situation began when the user received a Hindi notification from Blinkit that read, ¡°Dekho ye order 12 minutes mein deliver ho gaya¡± (See, this order was delivered in just 12 minutes).
In a bizarre development on the internet, a Kannada-speaking man displayed annoyance with the Blinkit delivery app after receiving a notification in Hindi.
The X user with the social media handle @Metikurke described Hindi as an "alien language" and was displeased with Blinkit for not using Kannada while communicating with customers in Bengaluru.
Putting out the screenshot of his conversation with Blinkit¡¯s support team online, he wrote, ¡°Blinkit sent a harmful notification and wished me ¡®Gaya,¡¯ which means ¡®wound¡¯ in Kannada. I told them, if I received one more threatening notification, I would lodge a police complaint. After that, they stopped sending nonsense in alien languages. That¡¯s how we need to deal!!¡±
How the incident played out
The situation began when the user received a Hindi notification from Blinkit that read, ¡°Dekho ye order 12 minutes mein deliver ho gaya¡± (See, this order was delivered in just 12 minutes).
Unable to tolerate the Hindi words on his phone screen, he quickly contacted the app¡¯s support team to voice his concern. He threatened to lodge a police complaint against Blinkit for sending notifications in what he called an ¡°alien language,¡± referring to Hindi. He claimed to be unfamiliar with Hindi and was disturbed by the notification, which he said wished him ¡°Gaya,¡± meaning ¡°wound¡± in Kannada.
Blinkit sent a harmful notification and wished me "Gaya," which means "wound" in Kannada. I told them, if I received one more threatening notification, I would lodge a police complaint. After that they stopped sending nonsense in alien languages. That's how we need to deal! pic.twitter.com/yPtvFdfhIV
¡ª ???? (@Metikurke) July 15, 2024
He continued to scold the company, insisting they communicate in Kannada. He questioned, ¡°Why are you operating in Bengaluru if you can¡¯t offer services in the official language of this region?¡± He further emphasised, ¡°Kannada is the sole official language of Bengaluru.¡±
Following his complaint, he noticed that Blinkit switched to sending notifications exclusively in English. ¡°Following my complaint, I noticed for over a month that they only send notifications in English now. No more nonsense in alien languages,¡± he remarked.
Representational Image
How social media reacted
The incident sparked reactions from internet users, many of whom mocked him. One user commented, ¡°Only shows that people need to get jobs and have a life. You could have simply closed notifications. Instead, you sit and think of every situation where we can do a language angle.¡± Another said, ¡°Bhai literally you could have used turn off notifications option. But no, I have so much free time that I can tweet this on Twitter and enjoy engagement and reach.¡±
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A third added, ¡°Lmao what clown behaviour. I wonder how the police would react if you went to them with this complaint. Do you get offended every time you read a menu in a restaurant that has Paneer Tikka?¡± Since being shared, the post has garnered over 900K views on the site.
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