Juicy, succulent, and downright delicious - describing the taste of a mango is like trying to capture sunshine in a bottle. For Indians, the wait for mango season is nothing short of a countdown to paradise. Their devotion to the king of fruits knows no bounds! And now, Amazon Fresh is unveiling some data that proves just how deeply Indians adore their beloved mangoes.
Amazon Fresh reveals that Mango Banganpally, Ratnagiri Alphonso, Mango Sindhura, Mango Totapuri, and Mango Kesar are among the top-selling varieties this season.
The Banganpally Mango steals the show by being the most versatile variety that's loved across India.
In the mango race between cities, Bangalore takes the lead, with 32% of the mango-shopping frenzy, followed closely by Mumbai (25%) and Delhi (19%).?
And it's not just the metros; non-metro cities like Pune and Ahmedabad are joining the mango party with gusto!
But wait, there's more!?
Indians are not stopping at the classics but are also diving into lesser-known regional specialties like Gulabkhas, Perculman (from West Bengal), Chinnarasalu, Pedda Rasalu (from Andhra/Telangana), and Shakkargutli/Sugarbaby.?
And as the season progresses, a parade of even more regional delights like Kalapad, Neelam, Gola, Rajapuri, Himayat, Himsagar, Suvarnarekha, Himampasand, Malda, Rajapuri, and Amrapali are set to pick up.
Also read:?Mango Season Returns! This Glorious Mahachanok Mango Is All Fruit With A Slender Seed
And not just the fruit, people are even loving mango-flavoured food items! Amazon Fresh revelas that they have witnessed 32% year-over-year unit growth for mango-flavored ice creams and mango-based dairy beverages (lassi, yogurt, shakes.)
India, the world's largest mango producer, holds the mango dear as its national fruit.?
However, mango tree flowering has been affected this year, potentially leading to smaller-sized fruits depending on the region.?
Heatwaves and unseasonal rains have also impacted crops, potentially disrupting supplies.?
This, combined with a prolonged dry spell and decreasing water levels in key reservoirs, is expected to reduce yields, potentially leading to higher prices in domestic markets.
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