With 161 Orders On Day 1, Bengaluru Gets Its First Taste Of Govt-Backed E-commerce Platform ONDC?
The beta testing of Open Network for Digital Commerce (ONDC), a?government-backed open source e-commerce platform?that went live for customers on Friday, saw a total of 161 orders.??
The beta testing of ONDC was opened to consumers in 16 locations across the city of Bengaluru on September 30.
Day 1 of ONDC Beta Testing
"ONDC¡¯s beta test in the city of Bengaluru is a major first step in operationalizing a network approach to e-commerce as an alternative to a platform-centric approach. This will make the ecommerce landscape more inclusive, accessible, and experience-driven for all consumers and sellers," the Ministry of Commerce said.
On day 1, out of the 161, 55% were groceries and the rest were food and beverages.
Paytm saw the highest number of orders (88), followed by IDFC Bank (42), Spicemoney (15), and MyStore (16).
How ONDC works
Consumers can now shop across multiple product and service categories using a single mobile application of their choice.They can buy grocery products or order food from stores and restaurants.?
Consumers can now shop from multiple (currently two) product and service categories using any buyer application of their choice.
They will now also be able to purchase from every seller listed on the network, including local sellers who were not present on a digital platform earlier and have become e-commerce enabled for the first time.
For sellers, this will result in added visibility for their products and services, leading to additional revenue.
Even their existing customers can see them online via any buyer app and order from them, helping them retain existing trusted relationships.
In the coming weeks, many more applications will join the network,?expanding both the pool of buyers and sellers?who can participate in this transaction.
What is ONDC?
ONDC is not an application, platform, intermediary, or software, but a set of specifications designed to foster open, unbundled, and interoperable open networks, thereby eliminating the dependency on a single platform.
In ONDC terminology, 'buyer apps' refer to applications or websites that enable consumers to shop from all sellers available on ONDC. At the start of the beta test, consumers can shop online from buyer apps like Mystore, PayTM, and Spicemoney.
Who is currently onboard with ONDC?
'Seller apps' are applications or websites that enable sellers to join the network, making their catalogues and inventory visible to buyers. BizOm, Digiit, Enstore by Innobits, eSamudaay, eVitalrx, Go Frugal, GrowthFalcons, MyStore, nStore, Seller App, Uengage, and UShop are the seller apps that are participating in the beta test.
Dunzo, LoadShare, and Shiprocket are providing logistics services, and Protean eGov Technologies Ltd. (formerly NSDL e-Gov) is providing gateway services. Now Floats and Plotch are technology service providers, facilitating buyer and seller apps to join the ONDC network.
Blowhorn, Craftsvilla, CSC Grameen eStore, Ekart, Global Linker (Faiita IT Mall), Grab, HDFC Bank, IDFC First Bank, ITC Store, Kotak Bank, MagicPin, Microsoft, Peppo, Petpooja, PhonePe, Shopalyst, Snapdeal, and Zoho are in advanced stages of integration and expected to go live shortly.
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