Legal battle brews: Snacking startup reportedly sends legal notice to Shark Tank India makers; check details

This year’s Shark Tank India season has been a tad bit controversial. Notices have been flung back and forth between the makers and the startup founders.

Previously, Sony sent a notice to tea startup company Dorje Tea for using clips of their pitch on their social media handles.

In a twist, this time fast-moving consumer goods (FMCG) startup Fit and Flex has sent a legal notice to Sony Pictures Networks accusing them of not honoring their ‘contractual obligations’. The startup alleges that SPN deactivated their social media accounts, leading to operational disruptions. Fit and Flex claims that Sony violated partnership terms, didn't fulfill contractual obligations, and ignored attempts at resolution, causing significant challenges for the business.

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“Despite numerous attempts to resolve these issues, we have faced complete radio silence from Sony, augmenting our challenges and highlighting the lack of accountability,” Pathik Patel, Founder of Fit & Flex, said as quoted by a Pinkvilla report..

Fit and Flex, a snacking brand featured on Shark Tank India season 3, sought Rs 1 crore from the Sharks in exchange for a 3% stake in their company during their pitch. However, they did not secure any deal with the investors.

Also Read:?Shark Tank India Season 3: List Of All 12 Judges & Their Net Worth

Shark Tank India 3 concluded in March

Shark Tank India

Shark Tank India 3 premiered on January 22, featuring six new judges alongside veterans from previous seasons. New judges included Azhar Iqubal, Ronnie Screwvala, Radhika Gupta, Deepinder Goyal, Varun Dua, and Ritesh Agarwal. Returning judges Anupam Mittal, Vineeta Singh, Aman Gupta, Peyush Bansal, Namita Thapar, and Amit Jain added continuity to the panel. The show remains pivotal for aspiring entrepreneurs, offering essential insights into business and innovation.

Shark Tank India 3 wrapped up in March of this year. At that time, Vineeta Singh shared a lively video from the wrap-up party on her Instagram handle. In her post, she expressed heartfelt gratitude to her fellow sharks.

“@sharktank.india season 3 wrap up. So grateful for all that I learnt from the other sharks & dolphins in the tank. Video courtesy: @shirazisanam @shrutydubey,” she had written.

Kaushik Mukherjee and Vineeta Singh-SUGAR Cosmetics/forbes

Recently, Anupam Mittal teased the upcoming season 4 of Shark Tank India on his Instagram. As the founder and director of Shaadi.com and a longstanding 'Shark' on the show since its inception, he posted a video compilation of his memorable moments from Shark Tank India. The video included his fellow sharks Namita Thapar, Vineeta Singh, and Aman Gupta. In the caption, Mittal hinted that applications for Shark Tank India season 4 would likely start soon.

“Yeh duniya mittal di. Aur jald hi aapki bhi… coz a li’l told me S4 applications are starting very soon. Don’t miss your chance. (And soon yours will be too… because a little birdie told me S4 applications are starting very soon. Don’t miss your chance),” he wrote.