'Hardly Slept In 30 Days', Shark Tank India-Funded Brand Perfora Slammed For Toxic Work Culture

Remember the dental care brand Perfora that was featured on Shark Tank India season 2? For the unversed, the company founded by Jatan Bawa and Tushar Khurana in 2021 secured funding of Rs 80 lakhs fromPeyush Bansal, Namita Thapar, and Vineeta Singh.

Shark Tank India's Perfora slammed for toxic work culture

The brand which has an impressive range of products that include an electric toothbrush, toothpaste and other oral care products is being slammed online for its toxic work culture. Here's what happened.

Twitter

A Twitter user with handle name @SatinTweety shared a screenshot of Perfora¡¯s official Instagram account's story that had written on it, "Meet Sonu: Our Account Manager at Partner Warehouse. He has hardly slept in the last 30 days. He looks after the entire order packing and dispatching."

The Twitter user slammed the company and wrote, ¡°for the millionth time, your startup employee not having slept well in 30 days is not a flex¡±.

Instagram

In another Instagram Storu, Perfora shared, "Our ops team has been at the warehouse since the last 30 days. Working till 3 am to get your orders dispatched."

People are now slamming the company.

Twitter

"Toxic work culture (is) whitewashed as commitment for no reason,¡± a user said.

Well thank you for showing me that you don't give 2 shits about your employees. I'll use a Caresmith Spark One which is half the price and does the exact same thing. ??

¡ª Joel Steevan (@1stvn1) March 24, 2023

Another one commented,¡°These guys (Perfora workers) are just scared of losing their jobs. Can¡¯t say no¡­like most of us.¡±

@Perforaofficial that's not the flex you think it is. Hire more people. No one's dying to use products/services at the cost of another human. Do better.

¡ª Tweeti (@tweetwalibai) March 19, 2023

Another Twitter user tagged Shark Tank India judges and wrote, "Perfora has raised a total of $3.7M in Series-A funding, as well Rs 80 lakh investment on Shark Tank. Are you guys funding startups that exploit its workforce? Is it not sufficiently funded to hire to meet rising demand?"

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