Shark India Tank judge Anupam Mittal warns of 'thumb warrior' generation in viral post, compares social media to ¡®roti-sabzi¡¯
The Shark Tank judge and Shaadi. com CEO Anupam Mittal has opened up about how deeply phones, social media and now artificial intelligence (AI)-driven content are impacting the minds of adults and even children.

Shark Tank India judge and Shaadi. com CEO Anupam Mittal is once again making headlines, and this time it is because of a long post that he shared on his social media that many might find relatable, particularly parents.
Mittal took to his LinkedIn and shared that he opened up about how deeply phones, social media and now artificial intelligence (AI)-driven content are affecting the minds of not just adults but even children.
He went on to share his personal experience about his own 7-year-old daughter, whose day starts with the animated series called Peppa Pig but ends up trapped in what he called a" "vortex of glitchy animation and algorithmic chaos".
Anupam Mittal on AI-driven social media content
In the long post, the 53-year-old CEO explained in detail that all of us who are getting a daily dose of AI-generated "wisdom" like it's a part of our meals.
According to Mittal, the next big wave of global entrepreneurs will come from India; however, he is concerned that the country is soon going to become full of "thumb warriors".
He also mentioned, "India¡¯s biggest brain drain isn¡¯t Silicon Valley. It¡¯s to the scroll. Yes, I believe the next wave of global entrepreneurs will come from India. I have put my money on it. But we¡¯re ALSO building the largest army of thumb warriors ¨C overstimulated, under-inspired people who¡¯re weirdly okay with it."
Credit: LinkedIn
How is social media impacting our brains?
The Shark Tank judge also opened up about how he ended up using "billion screens" and "billion brains", mostly for entertainment. ¡°Watch prank videos, swipe choreographed dances, and overdose on AI-generated 'wisdom' like roti-sabzi," he said.
Mittal also noted that India "leapfrogged straight to Reels", in contrast to the West, which progressively transitioned from radio to TV to the internet, and it plunged straight in. YouTube, Instagram, and TikTok all accomplished their jobs well¡ªthey attracted attention and made money off of it. He went on, "But what did we lose in the process?,¡± he added.
With the growth of AI, Mittal fears that 'stimulation will only intensify,' and he calls it both an opportunity and a dystopia.
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