'Taehyung should sue HYBE': BTS' label under fire for limited promotion of V's upcoming song Winter Ahead
BTS member V's solo stans are not happy with HYBE's promotional strategy for his upcoming song Winter Ahead. Fans argued that despite the song breaking several records even before its release, the company has maintained radio silence over Taehyung's achievements.
BTS member V aka Kim Taehyung's upcoming solo track Winter Ahead has generated significant buzz, but a radio silence from HYBE has sparked a fresh controversy. The song, featuring Park Hyo Shin, is set to release on November 29, but his label's lacklustre approach in promoting the song has both irked and concerned his solo stans as well as BTS fans.
HYBE faces backlash for not promoting V's Winter Ahead
V's Winter Ahead teaser sparked a social media firestorm, but fans are now calling out HYBE for not fanning the flames. Despite the fan frenzy, HYBE's social media handles, particularly Instagram and TikTok, have been eerily quiet about the song. Fans pointed out that the label has not even shared the teaser for the upcoming track on IG and TikTok.
This alleged ill-treatment of the BTS member on HYBE's part has now invited intense social media scrutiny, with some fans even suggesting he leave his agency. Some of his stans also compared V's promotional campaigns to other artists and alleged that it's been a deliberate attempt to foreshadow his solo work.
Taehyung's fans lash out at BTS' label
A passionate fan is calling out HYBE to give Taehyung the promotion he deserves! The fan's heartfelt message reads: Taehyung has been working very hard. It's your job to share his projects on SNS, stop hiding him."
Taehyung has been working very hard. It's your job to share his projects on SNS, stop hiding him. Respect and treat him equally! SHARE THE WINTER AHEAD TEASER ON INSTAGRAM AND TIKTOK HYBE @HYBEOFFICIALtwt @bts_bighit pic.twitter.com/yYvUHNx8DE
¡ª KV (@KV1293460287850) November 26, 2024
"Taehyung lost weight for this Paris project he worked hard to bring it to life and Hybe hasn¡¯t even bothered to share the teaser on Tiktok or Instagram," wrote another disappointed fan.
Taehyung lost weight for this Paris project he worked hard to bring it to life and Hybe hasn¡¯t even bothered to share the teaser on Tiktok or Instagram
¡ª Swvvv (@Swvvv77) November 26, 2024
SHARE THE WINTER AHEAD TEASER ON INSTAGRAM AND TIKTOK HYBE @HYBEOFFICIALtwt @bts_bighit pic.twitter.com/jrdSlo22wO
A third user added, "I'm so sad that this mv was released by HYBE, it's such a shame. The artistry is at a very high level, it's like a short film with a lot of effort, it resembles Taylor Swift's mv's. I wish it was released by a company that knows its value. Let's do our best for Taehyung."
I'm so sad that this mv was released by hybe, it's such a shame. The artistry is at a very high level, it's like a short film with a lot of effort, it resembles taylor swift's mv's. I wish it was released by a company that knows its value. Let's do our best for taehyung https://t.co/fNd74vkAiS
¡ª Edteyc (@edteyc) November 26, 2024
"Hybe and members staying silent as always. They do not care about Taehyung. Anyway winter ahead will be out on Nov 29," added another Kim Tae Hyung stan.
Meanwhile, another fan praises V for his teaser, writing, "Omg! For Taehyung to made it happened with HYBE minimal involvement is really huge. He knows how to promote himself! He¡¯s a genius!"
Omg! For Taehyung to made it happened with HYBE minimal involvement is really huge. He knows how to promote himself! He¡¯s a genius!
¡ª Taetae (@Taj503) November 26, 2024
"Taehyung should also sue HYBE for the same reason. You can clearly see how they are not promoting him & sabotaged his previous projects. This whole HYBE thing exists because of BTS, still company choose to target him," mentioned another enraged fan.
Taehyung should also sue HYBE for the same reason. You can clearly see how they are not promoting him & sabotaged his previous projects. This whole HYBE thing exists because of BTS, still company choose to target him.
¡ª ? (@FaUtJrOeSyHeIe) November 26, 2024
Winter Ahead teaser breaks records!
The teaser for V's Winter Ahead, released on November 25, shattered many records, leaving fans and the music industry in awe! Within a mere 24 hours of its debut, it became the most-viewed teaser by a Korean soloist in 2024 and the most-liked teaser by any artist this year, yet again proving the Rainy Days crooner's superstar status.
Within impressive five hours of its release, the teaser surpassed 1 million views on YouTube, becoming the fastest MV teaser by a Korean solo artist to achieve this milestone.
More about Winter Ahead
As Taehyung, also named Winter Bear by ARMYs after his song of the same name, has consistently defied expectations with his solo endeavours, fans anticipate a poignant blend of nostalgia and warmth with Winter Ahead. To top it all off, reports suggest that the track will feature not one, but two music videos! Well, the hype is REAL, and ARMYs can't wait for the full release!
Are you also excited about V's upcoming song? Let us know in the comments section below.
For more news and updates from the world of OTT, and celebrities from Bollywood and Hollywood, keep reading Indiatimes Entertainment.
As an Entertainment Content Writer with 3+ Years of experience, I have been keeping a keen eye on who wore what. A self confessed Koreaboo, I am your fangirl next door. Ps: I take pride in saying that I grew up watching "It's Controversial" as a kid.
Read More
