Sankranthiki Vasthunam OTT Release Update: This actioner starring Venkatesh Daggubati was released on January 14 in theatres and is enjoying a great box office run. The film has grossed over Rs 159.75 crore in India and more than Rs 32 crore globally. Initially, the film was scheduled for an OTT release in February with Zee5 securing the digital rights for Rs 30 crore. However, given its ongoing success in theatres, producer Dil Raju is now considering delaying the digital release.
The film's box office performance remains strong, and this continued success has led Dil Raju to discuss a potential postponement with Zee5. As of the 13th day after its release, Sankranthiki Vasthunam earned Rs 9.8 crore, maintaining its popularity among audiences. The decision to delay the OTT release is largely driven by the desire to avoid disrupting the film's momentum in cinemas.
In recent years, OTT platforms have been structuring deals that allow for early digital releases, sometimes within a month of the film's theatrical debut. For example, Nandamuri Balakrishna¡¯s Daaku Maharaaj will be available on Netflix within a month of its release in February 2025.
Despite this trend towards quicker digital premieres, OTT Play reports that Dil Raju is pushing for a delayed release for Sankranthiki Vasthunam, aiming to maximize the film's theatrical earnings before making it available on the streaming platform. For the unversed, Sankranthiki Vasthunam¡¯s worldwide gross currently stands at Rs 217.25 crore in just 14 days.
Written and directed by Anil Ravipudi and produced under the banner of Sri Venkateswara Creations, the comedy also stars Meenakshi Chaudhary, Aishwarya Rajesh alongside Sarvadaman D. Banerjee, Srinivasa Reddy, P. Sai Kumar, Upendra Limaye, VTV Ganesh and Srinivas Avasarala. This Bheems Ceciroleo musical is cinematographed by Sameer Reddy under the editing of Tammiraju.
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